Next-Gen Financial Terminal for DIY Investors

Investment ideas, institutional quality data, time saving analysis, all to help you make informed investment decisions. Download our app completely for free!

Download Genuine Impact for iOS Download Genuine Impact for Android

Did you know we are fundraising? If you want to learn more about our seed funding round checkout our CrowdCube page.

Genuine Impact - Investment Intelligence for iOS and Android
Investment Security Ranking

Security ranking

Every day we score over 8,000 stocks and funds with institutional quality data

Investment Portfolio Analysis

Portfolio analysis

Create your asset allocation and we automatically give you the attribution analysis

Investment Insights and Research

Investment insights

Curatated for you the highest quality financial insights by asset managers and think tanks

We know finding the right investment intelligence is hard

We know finding the right investment intelligence is hard

  • Inaccessible, it's tough to get access to good financial insights
  • Inefficient, you can easily spend hours just finding, collecting and processing data
  • Expensive, solutions are designed for institutions and don't price for individuals
  • Emotional, without the right data you end up taking a short term view and investing on gut feeling
Which is why we built Genuine Impact

Which is why we built Genuine Impact

  • Convenient, save countless hours of research with the help of our automation
  • Trustworthy, institutional analysis made simple with complete transparency for you
  • Affordable, our app is free for you to download, and we have even more features on the way
  • Smooth, easy to use with an effortless experience, we let you focus on the important things in life
"The app is clear, transparent, and saves me time. I feel I have become a more efficient investor with Genuine Impact." - John A
Download the app

Security ranking

Institutional analysis automated for you

Search your stocks and funds

Portfolio analysis

How you optimize allocations with full transparency

Get your diagnosis report

Investment insights

500 asset managers, speaking directly to you

Be inspired by best quality insights
"I’ve downloaded the app and it’s looking good! It’s a great idea and it looks like you have created something that’s on track to be really useful." - James G
Download the app

We have a public product roadmap

No more sitting in the dark about what new products are being worked on. Finally, you can have a say in the feature you need and want.

Stock & Fund Analysis

  • Infographs
  • Developing Markets
  • Advanced Filters
  • ESG Ranking
  • Alternative Data
  • User Generated Reviews

Portfolio Analysis

  • Correlation Analysis
  • Scenario Analysis
  • Model Portfolios
  • Broker Integration
  • Competitor Analysis
  • Exposure Analysis

Investment Insights

  • Personalisation
  • Company Research
  • Fund Research
  • Investment League
  • Investor Chatroom
  • Investor Relations

You can visit our public Trello board to see what features are being worked, and to vote on your favourites.

Visit The Product Roadmap
"I think the concept is great and it provide a nice way to gain further insight and understanding of the securities." - David N
Download the app

We cover 26 different exchanges across 14 different countries for stocks and funds

United States

United States

Great Britain

Great Britain

Australia

Australia

Belgium

Belgium

Canada

Canada

France

France

Germany

Germany

Italy

Italy

Netherlands

Netherlands

New Zealand

New Zealand

Norway

Norway

Spain

Spain

Sweden

Sweden

Switzerland

Switzerland

With even more exchanges and countries on the way!

We cover over 500 different asset managers and think tanks to bring you the best quality insights

BlackRock
J.P. Morgan
Invesco Perpetual
Baillie Gifford
Fidelity
Goldman Sachs
Lazard Asset Management
Vanguard
PIMCO
Legal & General
Morgan Stanley
Allianz Global Investors

And the list keeps growing!

"I would definitely recommend Genuine Impact to my friends with finance background and those who don't have a finance background." - Joris B
Download the app

Read our latest financial insights

The deep tech ecosystem, insurers digitization in emerging markets, and BRICS banks will be tested

The deep tech ecosystem, insurers digitization in emerging markets, and BRICS banks will be tested

Here are the top 3 insights for May 27th, prepared by Alister, our CTO.

US/China tensions could affect markets, elevated future of mobility, and new capital rules drive…

US/China tensions could affect markets, elevated future of mobility, and new capital rules drive…

Here are the top 3 insights for May 24th, prepared by Alister, our CTO.

The flat-out truth, homebuilder effect, and closing the gender pay gap at UK banks

The flat-out truth, homebuilder effect, and closing the gender pay gap at UK banks

Here are the top 3 insights for May 23rd, prepared by Alister, our CTO.

Recession after inversion, sustainable fixed income, and quantitative culture in fixed income

Recession after inversion, sustainable fixed income, and quantitative culture in fixed income

Here are the top 3 insights for May 22nd, prepared by Alister, our CTO.

Meet The Team

Truman Du, CEO at Genuine Impact

Truman Du

CEO

Truman started his career at the world’s largest asset manager BlackRock as an investment analyst focusing on active equity investments in the public markets, in London, 2012.

He later joined Investec Asset Management in 2017 for a similar role. He was responsible for generating, researching and implementing investment ideas. The strategies that Truman's teams oversee at both firms have assets under management of $75bn.

During his tenure at BlackRock and Investec Asset Management, Truman consistently generated positive investment returns for companies’ clients. Truman was also an important team member in raising assets for the funds.

He left Investec Asset Management in 2018 to start his own company Genuine Impact Ltd.

Email [email protected]

Alister Sneddon, CTO at Genuine Impact

Alister Sneddon

CTO

Started as a developer and digital marketing consultant in 2008. Committed to successful delivery and customer satisfaction, he moved into product management with a focus on operational optimisation and partnership implementation.

Alister has delivered both robo-adviser and stock broker white labels, e.g. Motley Fool UK, Telegraph Investor, AllianzGI by Moneyfarm, and Charity Aid Foundation. His in-depth compliance knowledge was critical in delivering a paperless SIPP for Moneyfarm. He was also instrumental in the successful strategy for merging together Interactive Investor and TD Direct, forming the second largest stock broker in the UK, with over £20bn of retail assets.

He also holds an Investment Operations Certificate from the Chartered Institute for Securities and Investment.

Email [email protected]

Yuchen Xia, COO at Genuine Impact

Yuchen Xia

COO

Yuchen is an accomplished investment management professional with extensive experience in driving corporate performance by leading and executing in key organizational functions. He began his career in 2010 as a multi-asset portfolio manager at BlackRock, where he was responsible for managing multi-billion-pound portfolios across a variety of strategies for the firm’s largest institutional clients in the EMEA.

In November 2015, Yuchen joined Moneyfarm, one of Europe’s leading digital investment managers, where he was responsible for building and developing the company’s investment capability, as well as managing the company’s strategic partnership.

Yuchen received a Master of Mathematics degree in Mathematics and Statistics from Oxford University and holds the Investment Management Certificate from CFA UK. He is also an associate member of the Chartered Institute for Securities and Investment.

Email [email protected]

Scott Gallacher, Senior Advisor at Genuine Impact

Scott Gallacher

Senior Advisor

Scott is experienced and respected in the fintech space for his growth, disruption, and marketing knowledge. We hope you are as excited to welcome Scott to Genuine Impact as we are. His experience covers Sky, lastminute.com, Facebook, Johnson & Johnson, Department of Work and Pensions, BBC, and Moneyfarm. This is only a slice of his past work.

Out of Scott’s many achievements we wanted to highlight; Driving aggressive commercial growth in companies from experience of P&L ownership (budgets from £100s to the multiple £100M+). A deep understanding of technology combined with strong marketing & sales capability in both B2C & B2B. Founding and running a number of companies from the ground up.

An investment intelligence platform for inspirational individuals


We have a vision to narrow the wealth inequality gap. Our mission is to empower individuals to make better investment decisions with the best intelligence and tools.

It is estimated that there are about 300 million individual investors globally. This is a huge yet under-served market where we aspire to add value. We are developing some very exciting products that centre around insights, security selection and portfolio management to achieve this aspiration. Our products are easy to use, affordable to use, fiduciary and individual-focused.

We have a strong team with investment and technology backgrounds, and a humble ambition to create something that we will be proud of telling our grandchildren about in future.

Follow us on our social networks or sign up to our newsletter to get all the latest updates.

If you are interested in learning more about our strategies and products, please contact our team.

Download the app